As part of the Local Pride campaign, Goldenergy launches yet another initiative aimed at bringing it closer to the Vila Real community, now offering a Kit Lapantim* to all babies born during the year 2026 within the municipality. The action seeks to celebrate new beginnings, reinforcing the brand’s emotional bond with the region’s families and, symbolically, affirming Goldenergy’s commitment to the social and human development of the territory where it was born and continues to grow, according to a press release.
According to the same source, the Kit Lapantim, which includes a cloth diaper, a pair of socks, a hat, and a small bag, can be collected at the Goldenergy store in Vila Real, turning this space into a true point of close, human, and useful contact for the local population.
“Goldenergy was born in Vila Real and it is here that our roots remain. With the Kit Lapantim, we want to mark one of the happiest moments in families’ lives and strengthen our closeness to the community, celebrating those who arrive and those who make this region a unique place,” states Miguel Checa, CEO of Goldenergy.
To receive the Kit Lapantim, the father, the mother, or the child’s legal representative must simply go to the Goldenergy store in Vila Real and present a document proving the birth. If validation requires, Goldenergy may request additional documentation. Each baby will be entitled to a Kit Lapantim, an initiative designed to celebrate this very special moment in families’ lives. The offer is limited to available stock and is valid until January 8, 2027, or until stock runs out.
The initiative is valid for all babies born between January 1 and December 31, 2026 in the municipality of Vila Real and symbolizes the brand’s care for families, its ongoing investment in local life, and Goldenergy’s social responsibility toward the communities where it operates.
This initiative is part of the Local Pride campaign, which highlights expressions and words typical of Trás-os-Montes.
*“lapantim” – an expression used to describe a restless and energetic child – in homage to the identity and language of the Trás-os-Montes region
