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SOUTH AFRICA: Condom popularity attributed to rising AIDS awareness

[This report does not necessarily reflect the views of the United Nations]

JOHANNESBURG, 1 August (PLUSNEWS) - The Society for Family Health (SFH), an international NGO, says soaring condom sales in South Africa are the result of heightened HIV/AIDS awareness.

SFH has recorded a significant leap in the demand and distribution of the prophylactics, with sales reaching more than 14.8 million by 2004, compared to less than one million in 1997.

David Nowitz, senior marketing manager of SFH, told the local City Press newspaper: "The increase in sales can be attributed to the increase in awareness (of safe sex) and it means all the promotions are beginning to pay off."

Various brands target users ranging from affluent and older people to the lower end of the market and the youth. The department of health said it was now distributing 46 million condoms a monthly compared to 16 million last year.



Recent SOUTH AFRICA Reports
IRIN PlusNews Weekly Issue 320, 26 January 2007,  26/Jan/07
Joining the HIV battle makes good business,  25/Jan/07
Life insurers still snubbing HIV-positive clients,  24/Jan/07
Closing the gap on gender-based violence,  15/Jan/07
Reproductive rights of HIV positive people under discussion,  20/Dec/06
· AIDS Media Center
· The Global Fund to fight AIDS, Tuberculosis & Malaria
· International Community of Women Living with HIV/AIDS
· International HIV/AIDS Alliance

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